
Background: Ed and La’Toya Mayberry came to the UTPB-Small Business Development Center in November 2018. They owned a homebased daycare since 2010 but, needed to expand their growing business into a larger facility in Midland, Texas.
SBDC Assistance: Ed and La’Toya worked with the SBDC consultants to develop a business plan, which they use to obtain capital to open the location in September 2019. During COVID, they continued to work with the SBDC to plan for their second location, which opened in October 2021. Toya’s Precious Jewels now has 24 employees and continues to grow. Both owners are very active in their community and the business has a significant social media presence.